A WhatsApp broadcast lets you send one message to many contacts at once. But the native Broadcast List has strict limits — it only reaches people who saved your number, and caps at 256 contacts.
Broadcast software vs Broadcast List
A WhatsApp marketing platform removes those limits: reach thousands of opt-in contacts, personalise every message, add buttons, and get delivery analytics the native app can't provide.
Broadcast best practices
- Message only opted-in contacts
- Lead with value, not just promotion
- Personalise and add a clear CTA
- Respect opt-outs automatically
MSG99 makes WhatsApp broadcasting simple and safe — start free.